Thursday, July 1, 2010

7 Rules for Choosing a Hotel


Call me silly or too demanding, but in the age of everyone-has-a-voice, I choose to write this post to share my seven rules for taking a client to, or staying at a given hotel. As a corporate planner in a past life, event designer now and a regular conference attendee, these are the things that drive me bonkers! The hotel sales or catering manager or conference planner would be wise to pay attention: if I am (or any other guest is) on property and these seven things are missing, my perceived experience of the venue or the conference will be less high than it probably ought to be:

Rule 1: When you inquisitively inquire through your online room reservation process to learn that I like high floors, extra pillows and being as far away from the elevator as possible with my room, don't put me on 2, across from the elevator doors with one pillow.

Rule 2: If I cannot get a A) Cheeseburger, B) Fries, and C) Strawberry Milkshake after 10:30 PM - I am going somewhere else.

Rule 3: Take every planner (and vendor) through the back of house on a site visit. It is way more helpful to know up front that to get to the dock, you need to make 3 sharp lefts, go through a smaller-than-average, single door and walk 927 yards than to figure that out when the lounge furniture can't make the corner to get into the freight elevator.

Rule 4: Not everyone drinks coffee. Put soda and water into every coffee break. Yes, even at 10 AM.

Rule 5: Desk, Chair, Lamp, Internet Connection: Must mean this is a workstation in my room. So why are the only free outlets in the bathroom? (Subsequent points: the chair should be tall enough to comfortably work at the desk, not just a decorative accessory. Put in more than one extra outlet at the desk - Really, I need at least 3. And stop it with the glass top desks or the really well finished wood. No mouse ever works on these. Give me a mouse pad or a surface that functions - because the amenities price list is too small a surface to use as a substitute.)

Rule 6: Now I know as a planner that hotel room blocks are booked months and years in advance of the conference, meeting or event. And I know that clients can and do pay big attrition rates on the rooms that don't fill up. But stop telling me that you negotiated a great rate at the conference hotel when a 30 second search on Google shows me (attendee) that the rate at every hotel in the neighborhood is $50-$100-$200 less expensive. Re-negotiate the rate.

Rule 7: Internet is not a marketing ploy. Low/Mid-range business hotels promote regularly the free internet offered in their $89-$129 rooms. So why is it $12.99+ (++) in my $200+ (++) hotel room. It is no longer a relevant bargaining tool for only the big conferences. Internet should be free. Period.

Rule 7.1: Internet should be free. Period. In all meeting and event space and rooms, general access to Internet should be provided for all attendees, presenters and conference organizers.